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MERCEDES-BENZ FASHION WEEK MÉXICO 2022 2do día Presenta Colección Paloma Picasso O/I 2022


A L F R E D O M A R T I N E Z

Alfredo Martinez makes luxury fashion, possessing a DNA that is funded by the knowledge of the feminine silhouette and what it meant to have style in the XXI Century.

From Guadalajara, Mexico he has played an important role in reinvigorating Mexican fashion. His work has been acclaimed by the editorial world and his fashion is recurrent inside the most prestigious magazines not only in Mexico but worldwide. His collections have been showcased in Mexico, Spain, Colombia, Costa Rica, Guatemala, Republica Dominicana & Guatemala.

In 2016 Alfredo Martinez launched its first collaboration with the retail world with the alliance of Mexican Fashion company LOB. The collection itself exceeded sales and until this day it's the most successful collaboration within the fashion world in Mexico.

2017 is the year that he is awarded by The Fashion Group International as Designer of the Year along with the Pierre Cardin prize. Forbes has declared Alfredo Martinez as one of the most influential characters in fashion in Latin America.

His last twelve collections have been presented in Mercedes Fashion Week Mexico. He’s the first designer from Guadalajara that opened Fashion Week Mexico at the national monument Angel de la Independencia.

The brand is identified by its craftsmanship. This value has impacted celebrities such as Rosalia, Olivia Palermo, Ally Broke, Eiza Gonzalez, Lana del Rey, Paz Vega, Belinda, Cindy Crawford, Holliday Grainger, Nicky Hilton, Danna Paola, Cecilia Suarez, Yalitzia Aparicio, Anitta, Paulina Rubio, Karolina Kurkova, Thalia, Candice Swanepoel, Kate del Castillo, Marina de Tavira, Alexandra Shipp, among others that constantly appear in the red carpets & editorials around the world.

Nowadays Alfredo Martinez it's currently preparing its FW22 Collection due to be showcased in April 2022 at Fashion Week Mexico and expanding its retail partners nationally and worldwide.



Alfredo Martínez FW 2022 - Paloma Picasso

Para la temporada de Otoño / Invierno 2022 Alfredo Martínez toma como inspiración a la empresaria y diseñadora de joyas española Paloma Picasso.

Considerada como una de las mujeres con más impacto dentro de la Industria de la moda y el arte , la marca toma como punto de partida la iconografía e imágenes que representan a Paloma durante la década de los 80s para trasladarla a la mujer contemporánea que visualiza Alfredo Martínez.

En esta colección cada bloque tiene connotaciones de gráficos y combinaciones de texturas divididas en 35 looks y bloques en lentejuelas, seda, lana y flecos que reflejan el poder y momentos de nostalgia que Paloma se caracterizó.


DESFILE PALOMA PICASSO FW2022



























































































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